Along with Super Sunday Super Bowl debutant for 2011, Stella Artois and regular buddy, Budweiser, Bud Light will show its face thrice at the XLV version of the game. All three Bud Light spots are of 30 seconds and will maintain its “Here We Go” campaign it has begun last year. Bud Light facing losing market share is looking for some fresh ideas to pump up sales this season. Anheuser-Busch is in addition to its existing partner Omnicom Group’s DDB is seeking advice from a new advertising agency Anomaly for out of the box ideas.
Bud’s last year campaign “It’s What We Do” did not spice up sales. The commercial plays off the beer’s long-running presence in the American psyche.
One spot flashes back to once-trendy greetings such as fist bumps and chest bumps, and reminds viewers that “one greeting stands the test of time, with a beer that starts with full flavor and ends with a crisp, clean finish.”
Bud Light – Dog Sitter – 2011 Super Bowl Commercial Ad
Budweiser • Greetings – It’s What We Do 2009
Bud Light House of Beer Commercial 2010 Super Bowl
Bud Light – Observatory – Super Bowl 2010
Bud Light Stranded Super Bowl Commercial 2010
bud light astroid meteor commercial super bowl 44 2010
Bud Light T Pain Bud 2010
Bud Light • The Rescue – Here We Go 2010