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21 Jun
2012

12 Creative Print Ads from France

French advertising is different than US advertising. They say, US ads try to inform and persuade, whereas, ads from France try to seduce. I am not sure how true this saying is, but from my limited exposure to French ads I found them seductive, funny, appealing and extremely creative. Are

16 Apr
2012

Sinomarin Print Ads: Pharmaceutical

Sinomarin Ad Slogan: 100% natural decongestant. Sea water solution Credits: Advertising Agency: Bold Ogilvy, Athens, Greece Executive Creative Director: Yannis Sideris Creative Director: Giorgos Garefalakis Art Director: Dimitris Peponis Copywriter: Myrto Politi Business Unit Director: Ilias Mavidis Account Director: Panagiotis Christofis Account Executive: Eleni Valsamaki Photography: Pantelis Zervos Illustration: Pantelis

16 Apr
2012

Anthisan Print Ad: Pharmaceutical

Anthisan Ad Slogan: Rapid relief of insect bites and stings Credits: Advertising Agency: Publicis, Hong Kong Creative Directors: Mark Birman, Kwong Chi Kit, Terry Cheng Art Director: Kwong Chi Kit Copywriter: Terry Cheng Photographer: Benny Lam Retoucher: Henry Chan Published: August 2011

31 Mar
2012

Panado Infant Drops Print Ad: Pharmaceutical

Panado Infant Drops Ad Slogan: Sometimes little ones get big headaches too Credits: Advertising Agency: Ireland/Davenport, Johannesburg, South Africa Creative Directors: John Davenport, Philip Ireland Art Director: Lida Fourie Copywriter: Anthea Weber Photographer: Mike Lewis Published: October 2011

31 Mar
2012

Gaviscon Print Ad: Pharmaceutical

Gaviscon Ad Slogan: Burning? Take Gaviscon Action designed to promote medication that helps relieve the burning in the stomach. Credits: Advertising Agency: Beats, Curitiba, Brazil Creative Director: Sulivan Cruz Art Director: Felipe Cleto Copywriter: Sulivan Cruz  

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