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Filed under IT Consulting & Technology, Logo

Google-logo-history-design-evolution-download-vectorJust as its home page, Google logo is made of simple fonts and colors. In September, 1998, Sergey Brin unveiled the first Google logo using GIMP after learning how to use it. In 1996, two Stanford University computer science graduate students Larry Page and Sergey Brin built the search engine and named it Google which meant 1 followed by 100 zeros. In 1998, some changes were made, a shadow effect given along with Yahoo! Like exclamation mark. However, soon it was dropped.

Ruth Kedar, Stanford’s Consultant Art Professor has designed the current logo. Do you know Google logo is made of what font? It is called, Catull.

Google also celebrates different events and people by redesigning it’s corporate logo from time to time. It organizes Doodle 4 Google competition where it invites young people to design the Google logo in their very own style based on a different theme. Check out: Google Holiday Logo Gallery

Comments (0) Posted by admin on Sunday, November 14th, 2010

Filed under IT Consulting & Technology, Logo

IBM-logo-history-evolution-vector-downloadIBM logo is a distinctive statement of depicting company’s promise of commitment to its principles and fosters immediate recognition all across the world. Over the years, IBM logo has been perceived as an image of expertise, innovation, service and trust, thereby reinforcing the strength of IBM in the industry.

The IBM logo story began in 1924 when the Computing-Tabulating-Recording Company was renamed as International Business Machines. As part of the re-branding exercise, the ornated letters that formed the “CTR” logo was replaced by the words “Business Machines” in more contemporary sans-sarif type, and in a form intended to suggest a globe, girdled by the word “International.” In line with company’s global expansion mode a new global shape logo was born girded by the word “International.” More about IBM Logo

To help carry its transition from punch-card tabulating business to computers, in 1947, the “globe” was replaced by simplistic “IBM” in a Beton Bold font. In 1956, Paul Rand conceptualized first IBM continuity logo in solid black letters with City Medium type font. The idea was to make the logo look more solid, grounded and balanced. The celebrated graphic designer again had redone the logo in 1972 with horizontal stripes to suggest more speed and dynamism.

Comments (0) Posted by admin on Sunday, November 14th, 2010