Adglitz.com

Porsche has found a pretty interesting way to promote their vehicles; releasing a series of commercials that illustrate how their vehicles can be used for everyday activities. The series consists of the “Snowmobile,” “Pickup Truck,” “Getaway Car,” “School Bus,” and “Pet Carrier.” Yeah, Porsche thinks their cars can manage all of those tasks.

“It’s not only about the weekend joyride. It’s the only car in the world that combines true sports car exhilaration and the drivability for daily use. This campaign brings this fact to life, painting a bigger picture of the real Porsche value proposition, in some cases through the words and images of owners themselves,” says David Pryor, vice president of marketing for Porsche Cars North America.

Of course, whether we agree or not, Porsche has certainly come up with an ingenious way of promoting their 911, Cayman, and Boxster models, although we just don’t them actually utilizing their personal Porsches for any of these tasks. Source: topspeed.com

Volkswagen TV spot for Black Beetle in XLV Super Bowl 2011 is unique in the sense that this commercial never shows the actual car in its million dollar ad production. Seems that just crazy but it’s not, it’s bang on target, bang on consumer’s mind with ultimate recall value.

Check out 2011 Volkswagen Passat Super Bowl adspot
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Super Bowl Commercial for 2012 Volkswagen Passat is called The Force. This is a one-minute ad spot that features how a child is practicing his Jedi-training around the house in a Darth Vader costume.

Check out 2011 VW Black Beetle Super Bowl Commercial

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For the first time, Suzuki is advertising in the Super Bowl 2011 to promote its Suzuki Kizashi all-wheel-drive car. The Super Bowl Ad features the Suzuki Kizashi showing off its AWD system by evading some evil snowball-throwing snowmen. (Which really is kind of terrifying. It’s like beingchased by zombies who are throwing hunks of their own flesh while you scramble to safety.)

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Mercedes-Benz is splashing a 60 second ad spot in 2011 XLV Super Bowl to celebrate the 125^th anniversary by unveiling not one but five new models. This is first time ever Merc is advertising during NFL’s ultimate game. The ad spot has four new Mercedes Benz vehicles including a fast peek at the upcoming C-Class Coupe and the SLS AMG Roadster.

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