Light overcomes darkness…Like a shepherd protecting his flock, these steeds have a guardian against impurity. The set up, script and background of the ad is different than other alcoholic brands and that stands out here. The brand placement is great and helps viewer recall the brand.

Credits & Description:

Fredrik Bond’s stampede for Smirnoff and JWT New York

Client: Smirnoff
Agency: JWT New York
Production Company: MJZ
Date Uploaded: 2010-10-17
Director(s): Fredrik Bond
Creative: Keshni Sharma
Creative: Bee Reynolds
Creative: Tony Stern
Producer: Alicia Richards
DoP: Joost van Gelder
Agency Producer: Angela Buck
Country: United States of America