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It’s none other than Britney Spears featuring in the MTV’s new Video Music Award promo with Russel Brand. No jig jag, Britney appears super clean in the latest MTV VMA commercial. It may be MTV but she is clear eyed (for a change) and acting as an adorable flirt.

Well, we still remember how she messed everything up last year after her horrendous VMA performance. There is also rumor that Britney baby may try another come back this year. The VM ad promos will surely arise lot of curiosity, it would be interesting to see if she can hold on to the hype. There is no confirmed report however, that she is performing from the MTV guys.

Van Toffler, president of MTV Networks, told the media, Everyone deserves a second or third chance, right?” and has said that they’re trying to think of ways “every minute of the day” to top last year’s Britney opener.

MTV VMA 2008 Promo 1 (Britney Spears & Russel Brand)

MTV VMA 2008 spot 2 (Britney Spears & Russel Brand)

Nike is unveiling the “A Dream Deferred” television commercial on August 15. The Dream Deferred ad is special because the commercial is an inspirationally charged one which gives viewers a glimpse into Sanya Richards’ life over the past two years. Sanya Richards, after battling a rare ailment that threatened her track career, she persevered to return to action stronger than ever before. The ad shows Richards training and getting ready to return to competition in the 400 meter run.

The 60-second and 30-second ads were developed with Wieden+Kennedy Portland.
Earlier this month Nike kicked off its global advertising campaign for Beijing with a television commercial entitled “Courage.” The ad celebrates one of the most inspirational brand statements of all time, ‘Just Do It,’ by capturing the very essence of an athlete’s motivation. Last week Nike began airing “United We Rise,” an ad featuring the USA Basketball Team that is set to the score of Marvin Gaye’s legendary rendition of “The Star Spangled Banner.”

In a true celebration of the continuing spirit of competition while overcoming adversity, Nike is debuting two inspirational commercials (exclusively for Beijing Olympics 2008) which would feature world-class track star Sanya Richards and the USA Softball Team.

This is a special year for USA Softball Team members as the Beijing Olympic Games enters into its final year of Olympic competition. In “We Have Softball,” advertisement Nike is highlighting the US team’s passion and commitment to continuing to play the game regardless of the circumstances.

The television ad debuts in the U.S. on August 12, and features members of the four-time, gold medal winning USA Softball Team.

The Dream Deferred Nike commercial is featuring the song “The Happiest Girl in the Whole U.S.A” which has been performed by Donna Fargo.

The new Nike Olympics advertisement ends with USA Softball players Lauren Lappin, Jessica Mendoza, Laura Berg, Vicky Galindo, Andrea Duran and Stacey Nuveman as they share in laughter with these words “We have softball, you can have everything else” appear on the screen.

Nike A New Team commercial exclusively created for Beijing Olympics 2008 has so wonderfully used Marvin Gaye’s 1983’s national anthem rendition that I got really moved. This anthem Marvin performed way back at 1983 NBA All Star Game in Los Angeles. Now Nike advertising think tank has decided to use the number for New Team USA advertisement.

As the new Team USA looks forward to claiming victory in Beijing, Coach K looks back twenty-five years for new inspiration from our national anthem.

The Star Spangled Banner is played before every game to inspire the players and the fans to greatness. Coach K took a moment out of practice to share a version of the song with his players that, in its own right, made sports history.
And like Marvin and the Dream Team before them, this year’s Team USA intends to put on a show that will forever go down as one the greatest performances in the history of the sport.

To show support for the men that will represent us in Beijing, Nike Basketball brings Marvin, LeBron, Kobe, J-Kidd and the rest of the team together to pay homage to basketball, America’s game.

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Its time for little sweat
Its time to get messy
Its time to do something you’ve never done before
Its time to dream big
Its time to start
The Home Depot is the world’s leading employer of Olympic and Paralympic athletes and hopefuls.

Nice ad. We have seen some scenes of this Home Depot commercial in other versions as well. But AG Kruger features first time in this ad, if I have not missed him in earlier adverts.

Home Depot “It’s Time” Credits
Client: The Home Depot
Airdates: 8/8/08

Agency: The Richards Group
Group Head/Art Director: Patrick Murray
Group Head/Copywriter: Bill Cochran
Executive Producer: Jenny Wolk
Production Co: Backyard
Director: Ericson Core
Executive Producer: Kris Mathur
Head of Production: Peter Steinzeig

Editorial: Beast, Santa Monica
Editor: Igor Kovalik

Visual Effects: Radium, Santa Monica
Producer: Rob Handy

Music: Tonefarmer, NY

Home Depot: Did You Know