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29 Nov

IAMS Print Ads, TV Commercials & Billboards (Group: Procter & Gamble, Sector: Health & Beauty, Pets)

IAMS Happy Dog – Billboard IAMS Pet Food – Outdoor IAMS Cat Food – Billboard, Ambiance Iams 9 Lives Cat Food – Print Ad Iams Weight Control Dog Food: Magazine Advertisement Iams Weight Control Dog Food: Newspaper Advertisement Iams MINI Chunks Dog Food: Guard Dog – Print, Newspaper, Magazine Advertisement

08 Nov

Billboard/Outdoor advertising: Disadvantages

Disadvantages of Billboard/Outdoor advertising (in 100 words). Billboard/outdoor advertising reach out to its audience as part of the environment. Let’s take a look at the cons of the medium: Disadvantages: 1. External conditions affect the visibility (e.g. Traffic jam, fog) 2. Prime locations are controlled by big players for months,

08 Nov

Billboard/Outdoor advertising: Advantages

Advantages of Outdoor/Billboard Advertising (in 100 words). Billboards/outdoor advertising are an ideal platform for marketers to send across quick and simple message. Let’s take a look at the pros of the medium: Advantages: 1. Attention grabber 2. The audience of this medium cannot just switch this off like television. They

07 Nov

What is Billboard/Outdoor Advertising?

Billboard/Outdoor Advertising meaning and definition (in 100 words). A Billboard (hoarding in UK) is a large outdoor advertising platform. The word is called so because the board is billed to advertiser. Located strategically on high traffic areas, highways, expressways or principal arterials, outdoor advertisements are more about witty slogans and

31 Oct

Charmin advertising: Print ads and tv commercials (Sector: House, Garden and Pets)

Charmin Print Advertisements These first three ads are outdoor ad campaigns. A series of billboard advertisements were released  to celebrate the introduction of a new Charmin along with the return of a effervescent Charmin icon, Mr. Whipple. Ad 1 Ad 2 Ad 3 Ad 4. This is not a magazine

10 Sep

Outdoor ad: 5 award winning billboard advertisements

hese award winning billboard ads CNN Turk outdoor/billboard advertisement Awards it won Cannes Lions 2010 Outdoor Gold Cannes Lions 2010 Press Bronze Advertiser: CNN+ I Advertising Agency: DDB&Co., Istanbul, Turkey I Creative Director: Karpat Polat I Copywriter: Orhan Gazi Kandemir, Kerem Car, Gokhan Ozdemir I Account Manager: Ela Gokkan I

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