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Advertising Resource

08 Sep
2008

(Best) Top 10 advertising agencies in India

1. Ogilvy 2. JWT 3. Lowe Lintas 4. McCann Erickson 5. Mudra India 6. Leo Burnett 7. DDB Mudra 8. DraftFCB Ulka 9. Rediffusion YR 10. Contract 11. Grey Worldwide 12. Dentsu 13. Law & Kenneth 14. RK Swamy/BBDO 15. Bates 141

05 Jul
2008

How do you recognize great strategy in advertising?

How do you know what is great advertising? Great advertising is single minded, the proposition differentiates and the advertising idea dramatizes the proposition brilliantly. Strategy, therefore, needs to be simple, single minded and stimulating to the creative team so that it comes up with a good advertising idea. Good advertising

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