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What is copywriting?

 

copywriting definition scope and diferent medium

Copywriting definition

Copywriting is salesmanship and beyond. Copywriting is the art of writing copy with a marketing and/or sales objective in mind. It is the use of words to promote a product, service, opinion, idea or for that matter anything. Copywriters develop copy or content for advertisements, websites, internet, television, billboards, POS etc.

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