Silence the birds in your stomach.
Chromax. Helps in decreasing weight.
The brief was to communicate Chromax’ main function, which is increasing the fullness feel for the patient. “My stomach birds are humming” is an Egyptian proverb used to express deep hunger. Based on this insight, we developed our concept : “Silence the birds in your stomach”.
Credits
Advertising Agency: DDB, Cairo, Egypt
Creative Director: Bassem Sabry
Art Director / Illustrator: Mohamed Gaber
Copywriters: Ramy Badr, Heba El Habashi
Published: June 2013
Advertising Agency: DDB, London, UK
Creative Director: Jeremy Craigen
Art Director: David Mackersey
Copywriter: Jonathan John
Designer: Pete Mould
Published: April 2012
This Valentine’s Day, take your beloved one and fly away…
Advertising Agency: McCann, Istanbul, Turkey
Chief Creative Officer: Folker Wrage
Creative Group Head / Art Director / Retouch: Firat Yildiz
Copywriter: Yavuzhan Gel
Photographer: Stock
Make Room for Nature.
Advertising Agency: FoxP2, Cape Town, South Africa
Creative Directors: Justin Gomes, Andrew Whitehouse
Art Director: MIchael Lees-Rolfe
Copywriter: Gavin Williams
Illustrator: Arri Reshcke
Published: June 2012
Advertising Agency: RBA Publicidade, Novo Hamburgo, Brazil
Creative Directors: Felipe Schlickmann, Minwer Daqawiya
Art Director / Illustrator: Vinícius Cunha
Copywriter: Angelo Pilla
Published: April 2009
Advertising Agency: Ben-Natan Golan, Israel
Creative Director: Tzur Golan
Published: July 2014[/vc_column_text][/vc_column][/vc_row]