Young Director Award is held during the Cannes International Advertising Festival. It’s tagline is “Born to Create Drama.” In this freaking hilarious ad a police officer stops a woman for speeding but thanks to the kid, the young girl sitting at the back seat, discovers that the stakes are much higher.
Young Award Winner 2010 Commercial – Drama Queen
The ad has been winning many awards. Here is the list:
* Golden Drum 2010 Film Corporate advertising Golden Drum
* London International Awards 2010 Television/Cinema/Online Film Shortlist
* Cannes Lions 2010 Film Lions Silver
* Cannes Lions 2010 Direct Lions Direct Response Broadcast: TV, Radio & Infomercials Gold
* Golden Hammer 2010 TV Ads Services (tourism, entertainment, sports, mass media, culture, education) Gold, Grand-prix
Check out last year’s winners here on YouTube.
Credit:
Agency: TBWAPHS HELSINKI, FINLAND
President: François Chilot (CFP-E)
Copywriter: Mira Olsson (TBWAPHS Helsinki)
Art Director: Minna Lavola (TBWAPHS Helsinki)
Producer: Jacques Vereecken (L-A-D-A/Caviar)
Director: Rogier Hesp (L-A-D-A/Caviar)
Producer: Karen Bruinsma (L-A-D-A/Caviar)
Project Manager: Hannes Jakobsen (Danish Producers’ Association)