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All Content Writing Secrets Revealed: 7 Infographics Bare All

28 Oct
2016

Content: Driving Consistency in Customer Experience

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  The constant addition of digital communication channels and devices have obliged organizations to create seamless customer experiences across these proliferating channels. Businesses struggle to ensure that the experiences they create and the promises they make translate into the actual experiences that consumers have when interacting with their brands —

27 Oct
2016

The Weird Economics Of Ikea

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Ikea is a behemoth. The home furnishing company uses 1 percent of the planet’s lumber, it says, and the 530 million cubic feet of wood used to make Ikea furniture each year pulls with its own kind of twisted gravity. For many, a sojourn to the enormous blue-and-yellow store winds

14 Oct
2016

Media Owners Resigned to the Shortfall, Brace for Tougher New Year

Many media sellers finally gave up on meeting their 2008 targets last week, after the continuing financial meltdown sent Lehman hurtling to liquidation, Merrill into a fire sale and AIG into the arms of the federal government. Now media players are girding for intense battles over share of shrinking ad

22 Mar
2015

How to Build a Successful Business Plan? 10 Strategic Tips for Entrepreneurs and Startups

So, you got a nice business idea. It’s powerful and could be the next big thing. Right? But before you think of selling this mind-blowing idea to a potential suitor, you need a business plan. Or else, how would your investor know what you’re headed to. A business plan shows

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