Skip to content

Nike with Armstrong for Livestrong Foundation for Engine Commercial (Video)

Nike filmed this spot with Lance Armstrong for his LIVESTRONG foundation. The message? Cycling can literally change lives. Great ad (and cool helmet). The voices of cancer survivors are heard – and seen – in this year’s Livestrong campaign. Here, Lance is driven up a mountain by the voices.

Full Credits
Brand
Agency:
Wieden + Kennedy, Portland
Client:
Nike
Creative Director:
Tyler Whisnand
Creative Director:
Hal Curtis
Copywriter:
Tyler Whisnand
Art Director:
Hal Curtis
Art Director:
Lee Jennings
Producer:
Shannon Worley
Executive Creative Director:
Mark Fitzloff
Executive Creative Director:
Susan Hoffman
Agency Executive Producer:
Ben Grylewicz
Production Company:
Anonymous Content
Director:
Andrew Douglas
Executive Producer:
Dave Morrison
Line Producer:
Paul Ure
Director of Photography:
Crille Forsberg
Editorial Company:
Joint Editorial
Editor:
Kyle Valenta
Editor:
Peter Wiedensmith
Post Producer:
Shelli Jury
Post Executive Producer:
Patty Brebner
VFX Company:
A52
VFX Supervisor:
Shannon Worley
Flame Artist:
Paul Yacono
VFX Producer:
Megan Meloth
Titles/Graphics:
Hal Curtis
Sound Design:
Brian Emrich
Audio Bed:
Kyle Valenta
Music:
Brian Eno
Composer:
Brian Eno
Producer (Sound):
Shannon Worley
Producer (Sound):
Shelli Jury
Mix Company:
Eleven Sound
Mixer:
Jeff Payne
Producer (Mix):
DJ Fox-Engstrom

Date

Jul 16, 2010
Category

TVC
Genre

Sports
Tags

footwear/apparel

The commercial titled Engine was done by WIEDEN+KENNEDY advertising agency for Nike LIVESTRONG (NIKE company) in USA. It was released in the July 2010. Business sector is Clothing & footwear.