Adglitz.com

Directions, Yoda gives…Not exactly the person…or alien you want guiding you to your destination. Watch Master Yoda during the recording of his GPS voice for TomTom.

Credits:

Client: TomTom

Agency: Pool Worldwide
Post Production: The Ambassadors
Sound: The Ambassadors
Creative: Nick Schonfeld
Creative: Hesling Reidinga
Creative:Maarten Versteege
Design: Maarten Versteege
Design: Sib Hibma
Director of Photgraphy: Daan Nieuwenhuis
Producer: Emelie van Wensen
Producer: Michel de Goede
Director: Willem Gerritsen
RTV: Matthijs Horsman

The commercial titled Yoda recording behind the scenes was done by Pool Worldwide advertising agency for TOMTOM GPS NAVIGATION (TOMTOM company) in Netherlands. It was released in the July 2010. Business sector is Other vehicles, auto products & services.

Gaseous geysers…Popping open a 7UP creates a city of refreshing effervescence for these teenagers.

Credits

Agency: BBDO, Shanghai, China

ECDs: WF Leong, Andrew Lok
CDs: Andrew Lok, Alex Xie
Art Director: Alex Xie
Writers: Alex Xie, Bati Wu, Andrew Lok
Agency Producer: Desmond Loh
Client Servicing: Fiona Lam, Karen Fei, Yumiko Wang
Strategy Planner: Hong-Ai Shen
Production Company: Joyrider
Director: Frederik Callinggard
Cinematographer: Adam Marsden
Producer: Spencer Friend / Mads Marstrand
Post Production: Ghost
Music: RobyMeola

The commercial titled Bubbles was done by BBDO SHANGHAI advertising agency for 7UP (PEPSICO company) in China. It was released in the July 2010. Business sector are Soft drinks, Non-alcoholic drinks.

Nike filmed this spot with Lance Armstrong for his LIVESTRONG foundation. The message? Cycling can literally change lives. Great ad (and cool helmet). The voices of cancer survivors are heard - and seen - in this year’s Livestrong campaign. Here, Lance is driven up a mountain by the voices.

Full Credits
Brand
Agency:
Wieden + Kennedy, Portland
Client:
Nike
Creative Director:
Tyler Whisnand
Creative Director:
Hal Curtis
Copywriter:
Tyler Whisnand
Art Director:
Hal Curtis
Art Director:
Lee Jennings
Producer:
Shannon Worley
Executive Creative Director:
Mark Fitzloff
Executive Creative Director:
Susan Hoffman
Agency Executive Producer:
Ben Grylewicz
Production Company:
Anonymous Content
Director:
Andrew Douglas
Executive Producer:
Dave Morrison
Line Producer:
Paul Ure
Director of Photography:
Crille Forsberg
Editorial Company:
Joint Editorial
Editor:
Kyle Valenta
Editor:
Peter Wiedensmith
Post Producer:
Shelli Jury
Post Executive Producer:
Patty Brebner
VFX Company:
A52
VFX Supervisor:
Shannon Worley
Flame Artist:
Paul Yacono
VFX Producer:
Megan Meloth
Titles/Graphics:
Hal Curtis
Sound Design:
Brian Emrich
Audio Bed:
Kyle Valenta
Music:
Brian Eno
Composer:
Brian Eno
Producer (Sound):
Shannon Worley
Producer (Sound):
Shelli Jury
Mix Company:
Eleven Sound
Mixer:
Jeff Payne
Producer (Mix):
DJ Fox-Engstrom

Date

Jul 16, 2010
Category

TVC
Genre

Sports
Tags

footwear/apparel

The commercial titled Engine was done by WIEDEN+KENNEDY advertising agency for Nike LIVESTRONG (NIKE company) in USA. It was released in the July 2010. Business sector is Clothing & footwear.

Jennifer Aniston to promote her perfume, Lolavie wore only a skirt in the advertising photo shoot. Dear reader, if you can recall, Jennifer did similar thing with the first ad shoot for the fragrance (Photo at the bottom of the blogpost), she was just wearing a towel. Hmm…cool…goes well with her image, her often gossiped about love life and her classy black and white series of print ads for Lolavie.

The 41 year actress has revealed to the press how much excited she is about the perfume (ahh…gimme a break) and how she was involved with the product from the very beginning.

About.com, a unit of New York Times Co has directed its branding radar towards the marketers through this new ad campaign. Bidding adieu to its earlier tagline “Guidance, not guesswork.” Which in anyway I thought was awesome, robust and strength fully conveying the message and so distinctly differentiates its product superiority over sites like Associated Content, recently acquired by Yahoo. The new tagline is “Need. Know. Accomplish,” the ad will highlight information and advice that the site offers through its carefully chosen experienced subject matter experts, its ability to engage consumers from the “moment of need,” and hold their attention as they use the site to “accomplish” a search-driven goal.

How the new campaign is different from the old one. Well, unlike the previous About.com campaigns, the new ads rely heavily on animated graphics and not photography.

The campaign comes to life through advertising executions that present a series of moments in which a family of characters personify the range of needs that an About.com user encounters each day. Some of these needs are featured in over 30 individual creative concepts, ranging from “Lower my cholesterol” to “Find family beach activities.” The creative will run on out-of-home and digital advertising platforms for the duration of 2010, including baseball stadiums, taxi tops, phone kiosks and more. Source: nytco.com